General Details

Full Title
Transcript Title
N/A %
Subject Area
TOUR - Tourism
MRKT - Marketing, Tourism and Leisure
06 - NFQ Level 6
05 - 05 Credits
Start Term
2016 - Full Academic Year 2016-17
End Term
9999 - The End of Time
James Hanrahan
Programme Membership
SG_BTOUR_C06 201600 Higher Certificate in Business in Tourism SG_BTOUR_H08 202100 Bachelor of Business (Honours) in Business in Tourism with Event Management SG_BTOUR_B07 202100 Bachelor of Business in Business in Tourism with Event Management

To provide students with a basic knowledge of the theoretical and practical concepts of ecology and conservation.

Learning Outcomes

On completion of this module the learner will/should be able to;


Understand, with the use of examples, the study of basic ecological interactions.


Define and understand the basic idea of ‘biological diversity'


Discuss the progression of Ireland's natural heritage since the last glaciation.


Identify and recount the natural history of one of Ireland's species of flora and one of fauna.


Understand the reasons for conservation.


Identify and give working examples of conservation measures in Ireland and abroad.


Demonstrate knowledge of the state bodies and Non Governmental Organisations involved in conservation in Ireland.


Give a description of ther conflicts between tourism ansd nature conservation.

Teaching and Learning Strategies

Students research and evaluate the symbiotic relationship between tourism and the environment.

Students examine the role of key tourism stakeholders in conserving the environment.

Students assess the role of tourism planning in conserving the environment.

Module Assessment Strategies

Students will be required to develop a report to remedy problems with a set case study using the tools and techniques provided in Sections 1 and 2, concluding with recommendation based on Section 1,2 and 3.

Assessment of current environmental issues in tourism utilising experience from field trips and relevant journal article analyses and discussions/presentations implemented for a selected case study destination, 1-5


Repeat Assessments

repeat exam or assignment

Indicative Syllabus

Introduction and definitions  

  • Define the ecosystem, the environment and ecology.
  • Summarise biological diversity or ‘biodiversity'.
  • Explain the background to conservation.
  • An overview of Ireland's environment.
  • Describe the relationship between the environment and tourism.

2.   Human interactions with the ecosystem

  • Where are humans placed in the ecosystem?
  • Give examples of ecological interactions that demonstrate the fragility of the ecosystem (e.g. myxomathosis in rabbits etc.).
  • What impacts do humans have on the ecosystem?
  • Do the general public think about the vulnerability of the ecosystem?

3.   Ireland's natural history

  • Describe the Irish environment 10,000 years ago.
  • Discussion of the prominent steps towards the formation of Ireland's landscape as we see it today.
  • The impact of tourism on the environment

4.   The life history of some Irish species of flora and fauna.

  • General introduction to the diversity of species in Ireland.
  • Detail the ecology of a selection of Irish species (Case study).

5.   Conservation

  • Description of the history of conservation.
  • Conservation in Ireland.
  • Issues facing conservation in Ireland.
  • "Conservation and Tourism- two polar opposites?"
  • The role of Government and NGO organisations in conservation.

Practical elements

  • Field study outings
  • Coastal location outing (possibly attended by a member of the Irish Whale and Dolphin Group (IWDG)) including a suitable code of conduct for whale and dolphin watching.
  • Case study of a National Park in County Mayo / Donegal including a visit to Ballycroy / Glenveagh / Connemara National Park.
  • Case study: Management plan for islands off the coast of Ireland regarding nest seabirds, wading birds and seals, i.e. prevention of rat introduction etc. Sustainable numbers of tourists to visit the island etc.

Coursework & Assessment Breakdown

Coursework & Continuous Assessment
60 %
End of Semester / Year Formal Exam
40 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Assignment Continuous Assessment UNKNOWN 60 % Week 8 1,2,3,4,5,6,7,8

End of Semester / Year Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Final Exam Final Exam UNKNOWN 40 % Week 15 1,2,3,4,5,6,7,8

Full Time Mode Workload

Type Location Description Hours Frequency Avg Workload
Lecture Lecture Theatre lecture 3 Weekly 3.00
Total Full Time Average Weekly Learner Contact Time 3.00 Hours

Module Resources

Non ISBN Literary Resources

Colinvaux A P (1973) Introduction to Ecology Wiley

Adams W (2014) Against Extinction, Earth scan.

Fennell A David, (2006) Ecotourism. An Introduction, Routledge, London and New York

Bramwell, B., and Lane, B., (2000) Tourism Collaboration and Partnerships, Aspects of Tourism, Channel View publications.

Department of the Environment, (2013) Sustainable Development, A Strategy for Ireland, Dublin.

European Commission Enterprise and Industry, (2007) Actions for More Sustainable European Tourism, Report of the Tourism Sustainability Group, European Commission

Hanrahan, J., (2006), Tourism planning in Ireland ‘An analysis of County Development Plans' Paper presented at 2nd Annual Tourism and Hospitality Research in Ireland Conference: Waterford Institute of Technology.

Fennell, D, A., (2006) Tourism Ethics, AOT, Channel View Publications.

Hall, M., (2000) Tourism Planning. Policies, Processes and Relationships. Essex: Prentice Hall.

Wearing S and Neil J (2000) Ecotourism Impacts, potentials and possibilities

Butterworth & Heinemann

Martin Mowforth and Ian Munt (2003) Tourism and Sustainability, Routledge

Alister Mathieson and Geoffrey Wall (2006) Tourism Economic,Physical and Social Impacts, Longman Scientific and Technical

Peter Mason (2003) Tourism Impacts,Planning and Management

Butterworth, Heinmann

Page. S. (2006) Tourism Management, Butterwoth Heinemann.

Hall. Michael (2007) Understanding and Managing Tourism Impacts: An Integrated Approach (Paperback) Routledge; 1 edition

Akhtash Mallya (2008) Ecotourism and the Community Participation (Hardcover) Authors Press,India

Page, S.J., and Dowling, R.K., (2002) Ecotourism. Harlow: Prentice Hall.

Other Resources

On line journals: Journal of Ecotourism, Annals of Tourism Research, Tourism Management, Insights, Tourism Ireland "Contact", Tourism News (ITIC) and all Fáilte Ireland and Tourism Ireland publications

Additional Information