PROJ08026 2016 Research Project 2

General Details

Full Title
Research Project 2
Transcript Title
Research Project 2
N/A %
Subject Area
PROJ - Project
MKTS - Marketing, Tourism & Sport
08 - NFQ Level 8
10 - 10 Credits
Start Term
2016 - Full Academic Year 2016-17
End Term
9999 - The End of Time
James Hanrahan
Programme Membership
SG_BTOUR_K08 202100 Level 8 Honours Degree Add-on in Tourism with Event Management SG_BTOUR_H08 202100 Bachelor of Business (Honours) in Business in Tourism with Event Management SG_BBMTS_K08 202100 Bachelor of Business (Honours) in Business L8 (Add-on) DoMTS

The aim of this module is to support each student to complete a research project on a selected topic. This research project is seen as an opportunity to consolidate the studies and learning achieved to date on the overall programme. Preparation for this subject will be undertaken during the module on Tourism Research Methods and Research Project 1. The topic selected, should be refined and written up as an annotated bibliography within the research proposal/introduction chapter and literature review chapter during Project 1. This will be fully investigated and in this module. The module consists of ongoing individual and group tutorial support. Each student will also be supported to develop an oral presentation on her/his work and be expected to present the research project to the research supervisors. Each individual student will complete the piece of work demonstration research methodology, analysis with conclusion and recommendations and must attend and present at peer reviewed workshops if requested.

Learning Outcomes

On completion of this module the learner will/should be able to;


Appraise and justify the use of the chosen research methodology


Carry out a piece of focussed research incorporating the design of a data collection tool (e.g. questionnaire incorporating quantitative and qualitative research questions) analysis and discussion of results on the basis of completed research proposal



Work with a research project adviser to complete research project


Presentation of research report to research project committee

Teaching and Learning Strategies

This module is largely selfdirected learning which is supervised by a research supervisor who will meet the student on a regular basis . As this module is at level 8 the allocated time per student is 40 min per week from the supervisor. The student is graded for student tutor mark which factors in the follwing components personal initiatives: Keeping appointment dates, Meeting agreed deadlines, Initiative, Student planning approach, Creativity.

Students will be required to demonstrate their research knowledge and competency through assessments of academic research and demonstrate the ability to evaluate and design a research tools for data collection (e.g. questionnaire incorporating quantitative and qualitative research questions).

Module Assessment Strategies

The Research Project                                                                              90%

 Completing a piece of research The project should be typed and be between 12,000 and 14,000 words in length

Assessing research

Presentation Skills                                                                       10%

•·         How to present data

•·         Dealing with questions on research

•·         Outlining the research process

Repeat Assessments

resubmission of project

Module Dependencies

TOUR07019 201100 Research Project 1

Indicative Syllabus

Students will be required to write a research method chapter outlining and justifying the chosen research methods. (A copy of the final questionnaire will be included in appendices).

The methods used to analyse the data should be discussed and defended.

Carry out a piece of focussed research on the basis of completed research proposal/introduction.

Analyse and evaluate data produced in the study in context of the update and revised literature for RP1

Work with a research project adviser to complete research project. (Class discussion, reading, group activity, workshops).

Research project compiled, edited and presented

Presentation of research report to research project committee

Coursework & Assessment Breakdown

Coursework & Continuous Assessment
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Methodology Project Written Report 20 % Week 12 1,2,3
2 Written Report Findings and discussion chapter in context of the revised and updated literature Continuous Assessment Written Report 35 % Week 10 1,2
3 Written Report recomendations, conclusion chapter Continuous Assessment UNKNOWN 20 % Week 10 1,2
4 Written Report style and layout Continuous Assessment Written Report 5 % Week 10 1,2
5 Continuous Assessment Oral Continuous Assessment Oral Exam 10 % Week 12 1,2,3,4
6 Project project management student/tutor work Continuous Assessment UNKNOWN 10 % Week 12 1,2,3,4

Full Time Mode Workload

Type Location Description Hours Frequency Avg Workload
Independent Learning UNKNOWN research 3 Weekly 3.00
Directed Learning Not Specified 40 minutes Student Supervision 0.32 Weekly 0.32
Total Full Time Average Weekly Learner Contact Time 0.32 Hours

Module Resources

Non ISBN Literary Resources

Altinay, L, Paraskevas, A and Jang S (2016) Planning Research in Hospitality and Tourism, UK, Routledge

Brotherton, B (2015) Researching Hospitality & Tourism, 2 nd ed, LA, Sage

Mason, P. (2014) Researching tourism, leisure and hospitality for your dissertation Oxford : Goodfellow Publishers

Botterill, D and Platenkamp, V (2012) Key concepts in tourism research , London: SAGE

Coles, T, Duval, TD and Shaw, G (2013) Writing Dissertations and Theses in Tourism Studies and related disciplines, UK, Routledge

Jennings, G (2011) Tourism Research, 2 nd ed, Australia, Wiley

Veal, AJ (2011) Research methods for leisure and tourism: a practical guide , 4 th ed, England : Prentice Hall


Jenny Phillimore, Lisa Goodson(2004) Qualitative Research in Tourism, Routledge


Edwards, A. & Talbot, R. (1999) The Hard-Pressed Researcher: A Research Handbook for the Caring Professions, New York: Longman

 Sarantakos, S.(2004) Social Research, 3rd edition London: Palgrave

 Fennell, D, A., (2006) Tourism Ethics, AOT, Channel View Publications.


Alister Mathieson and Geoffrey Wall (2006) Tourism Economic,Physical and Social Impacts, Longman Scientific and Technical

 Page. S. (2006) Tourism Management, Butterwoth Heinemann.

 Bickman, L., and Rog, D., (1998) Handbook of Applied Social Research Methods. Sage Publications.

Creswell, J. W., (1994) Research design: Qualitative and Quantitative Approaches, Thousand Oaks, CA: Sage Publications.


Poynter, JM (1993) How to research and write a thesis in hospitality and tourism: a step-by-step guide for college stu dents, New York : Wiley

Blaxter, L., Hughes, C., Tight, M., (2000). How to Research. Open University Press




Other Resources

On line journals: Journal of Ecotourism, Annals of Tourism Research, Tourism Management, Insights, Tourism Ireland "Contact", Tourism News (ITIC) and all Fáilte Ireland and Tourism Ireland publications

Additional Information