MGMT08035 2020 Strategic Management

General Details

Full Title
Strategic Management
Transcript Title
Strategic Management
Code
MGMT08035
Attendance
N/A %
Subject Area
MGMT - Management
Department
BUS - Business
Level
08 - NFQ Level 8
Credit
05 - 05 Credits
Duration
Semester
Fee
Start Term
2020 - Full Academic Year 2020-21
End Term
9999 - The End of Time
Author(s)
Aine Doherty, Valerie McTaggart
Programme Membership
SG_MBUSI_H08 202000 Bachelor of Arts (Honours) in Business & ICT SG_ALAW&_H08 000000 Bachelor of Arts (Honours) in Law & Business
Description

This aim of the module is built on the learning acquired in previous Management modules. Learners will critically examine strategy and strategic management theoretically, with a particular focus on applying it to practice. It blends theory and practice through introducing a range of concepts and frameworks for understanding strategy, its process and strategic leadership and management, exploring these concepts in the light of practical case studies. 

Learners will critically examine how these ideas, concepts and tools can support the development and sustain of competitive advantage within an organisation. 

Learning Outcomes

On completion of this module the learner will/should be able to;

1.

Explore the history of strategic management and what this means for current organisations.

2.

Examine theories, concepts and frameworks that support successful strategic management. 

3.

Critically analyse an organisation's internal and external environment and consider its impact on strategic design, development and implementation.

4.

Engage with and critically evaluate the challenges when implementing strategic management practice and how you might address this within a given organisational context.

5.

Illustrate the importance of ethical practice and socially responsible practice within all stages of the strategic management process.

Teaching and Learning Strategies

The module will adopt a group learning and problem-based learning approach. Threshold concepts will be delivered in the earlier weeks and once this foundation learning has occurred practical case studies will be used as the vehicle to examine the application of this through practice. Innovative and creative pedagogies will be incorporated inclusive of ideas of book club learning, flipped classrooms.

Module Assessment Strategies

The module will be assessed using the following assessment strategies.

1) Students will analyse a given case study using designated theoretical ideas and concepts-40%

2) An open book exam-60%

Repeat Assessments

Repeat requirements will be decided based on the failed components and will be recorded and the Progression and Award Boards

Indicative Syllabus

LO1: Explore the history of strategic management and what this means for current organisations. The past to the present of the strategic management journey will be considered within the context of its relevancy and application to all organisations types and industries.  The nature of the strategy will be examined and framed for the learner. The importance of the “right” mission and vision to support strategic direction will be discussed and debated.

LO2: Examine theories, concepts and frameworks that support successful strategic management. Theories and ideas on of strategy formulation, development and strategic appropriateness will be examined. These will include ideas of emergent or prescribed strategy. Levels of strategy and strategic decision making will also be examined and how they work together to support the mission and vision of the organisation.

LO3: Critically analyse an organisation's internal and external environment and consider its impact on strategic design, development and implementation. Tools of analysis will be explored and applied within different contexts, these include, but are not limited to SWOT, PESTLE, Life Cycle Analysis, BCG Matrix, Five Forces, Strategic Capabilities, Scenario Analysis.

LO4: Engage with and critically evaluate the challenges when implementing strategic management practice and how you might address this within a given organisational context. Learners will critique the potential impact of strategic planning and implementation on the culture of and organisation and how best to manage this to support a positive and collaborative strategic management process. Students will explore practical ways to support effective strategic management at all levels of an organisation.

LO5: Illustrate the importance of ethical practice and socially responsible practice within all stages of the strategic management process. Learners will examine socially responsible leadership and practices in modern environments. They will consider ideas of corporate governance, corporate social responsibility, ethical practice, authentic leadership and how this contributes to an effective and sustainable strategy.

Coursework & Assessment Breakdown

Coursework & Continuous Assessment
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Case Study Analysis Continuous Assessment Assessment 40 % Week 8 2,3
2 Open Book Exam Continuous Assessment Open Book Exam 60 % End of Semester 1,2,4,5
             

Full Time Mode Workload


Type Location Description Hours Frequency Avg Workload
Group Learning Flat Classroom Problem Based Learning 3 Weekly 3.00
Independent Learning Not Specified Independent Learning 4 Weekly 4.00
Total Full Time Average Weekly Learner Contact Time 3.00 Hours

Required & Recommended Book List

Required Reading
2015-01-21 Strategic Management
ISBN 1292064668 ISBN-13 9781292064666

This text has a practical outlook on strategy and a plethora of short examples to illustrate this. It also features a twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches.

Required Reading
2016-12-22 Exploring Strategy Text and Cases
ISBN 1292145129 ISBN-13 9781292145129

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

Required Reading
2013 Strategic Management
ISBN 1292020776 ISBN-13 9781292020778

For undergraduate and MBA strategic management or business policy courses. This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.

Module Resources

Journal Resources

Strategic Management Journal

Journal of Business Ethics