LANG08018 2016 German:Business, Society & Culture Year 4 Semester 2

General Details

Full Title
German:Business, Society & Culture Year 4 Semester 2
Transcript Title
Busines German 4.2
N/A %
Subject Area
LANG - Foreign Language
MKTS - Marketing, Tourism & Sport
08 - NFQ Level 8
10 - 10 Credits
Start Term
2016 - Full Academic Year 2016-17
End Term
9999 - The End of Time
Deborah Keegan, Joan Morrison, Sarah OBeirne
Programme Membership
SG_BIMGE_H08 201900 Bachelor of Business (Honours) in Business in International Marketing with German SG_BINTE_H08 201900 Bachelor of Business (Honours) in International Marketing and Languages

As in semester 1, this subject consolidates the student's linguistic skills to communicate competently in the target language and to develop a deeper awareness of, and sensitivity to, social, cultural and economic issues relevant to the countries where German is spoken.  The emphasis continues to be on attaining greater confidence and independence while engaging in business German, translation skills and understanding current affairs.   There is significant emphasis on deepening the student's awareness of arts and culture.  This module additionally requires the student to carry out and present independent / collaborative research in German.

Learning Outcomes

On completion of this module the learner will/should be able to;


The student will perform confidently at Level B2-C1 within the Common European Framework for Language Learning (Council of Europe Guidelines).


understand the main ideas of complex texts on both concrete and abstract topics, including technical discussion in his/her field of specialisation


interact with a degree of fluency and spontaneity which makes regular interaction with native speakers possible without strain for either party


produce clear, detailed text on a wide range of subjects and explain a viewpoint on a topical issues giving the advantages and disadvantages of various options


understand and appreciate various historical, political and social issues relevant to Germany and continue to acquire an awareness of other countries across the globe where German is spoken


self-correct when speaking/writing in German


carry out research in German using appropriate resources with the aim of producing independent and/or collaborative project work.

Teaching and Learning Strategies

  1. vocabulary and language development
  2. guided interaction
  3. independent and collaborative contribution through project assignment
  4. independent reading and critical discussion to include general, business and cultural contexts.
  5. computer mediated activities
  6. Film & documentary


Module Assessment Strategies

Written Assessment

Oral Assessment


Repeat Assessments

Written Assessment

Oral Assessment

Indicative Syllabus

Listening: can understand extended speech and lectures, and follow complex lines of argument provided the topic is reasonably familiar. Can understand and comment on most TV news and current affairs programmes. Can follow TV series. Can understand film dialogue and documentary if spoken in standard language.

Reading: can read and commment on articles and reports concerned with contemporary issues and identify authors' particular attitudes or viewpoints.  Can analyse research material on an chosen topic. Can read and analyse contemporary literary prose.

Spoken interaction: can interact with a degree of fluency and spontaneity that makes regular interaction with native speakers possible.  Can take an active part in discussion in familiar contexts, accounting for and sustaining personal points of view.

Spoken production: can present clear, detailed descriptions on a wide range of subjects related to the particular student's field of interest.  Can explain a viewpoint on a topical issue giving the advantages and disadvantages of various options.

Writing: can write clear, detailed text on a wide range of subjects related to student's interests / field of specialisation.  Can write essay , project or report, passing on information or giving reasons in support of, or against, a particular point of view.  Can compose correspondence highlighting the personal significance of events and experiences.  Can translate accurately for the most part between languages.

Coursework & Assessment Breakdown

Coursework & Continuous Assessment
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Continuous Written Assessment Continuous Assessment Assessment 30 % OnGoing 1,2,4,5,6,7
2 Continuous Assessment oral exams, simulations, presentations. Continuous Assessment Assessment 50 % OnGoing 1,2,3,5,6
3 Independent / collaborative project Project Project 20 % Any

Full Time Mode Workload

Type Location Description Hours Frequency Avg Workload
Lecture Computer Laboratory Language acquisition/research 2 Weekly 2.00
Lecture Flat Classroom Interactive Learning 6 Weekly 6.00
Independent Learning Not Specified study, project work, research, etc 8 Weekly 8.00
Total Full Time Average Weekly Learner Contact Time 8.00 Hours

Required & Recommended Book List

Recommended Reading
2007-02-03 Fit Furs Goethe-Zertifikat: C1 Book & CD (German Edition) Max Hueber Verlag
ISBN 3190018758 ISBN-13 9783190018758
Recommended Reading
1990-06-12 Deutsch Uben: Band 5 (German Edition) Max Hueber Verlag
ISBN 3190074534 ISBN-13 9783190074532
Recommended Reading
2000 Lehr- und bungsbuch der deutschen Grammatik: Neubearbeitung (German Edition) Max Hueber Verlag
ISBN 3190072558 ISBN-13 9783190072552

Lehr- und bungsbuch der deutschen Grammatik: Neubearbeitung (German Edition)

Recommended Reading
Berufssprachfhrer: Deutsch in der Firma
ISBN 3192074752 ISBN-13 9783192074752

Module Resources

Non ISBN Literary Resources

Contemporary literary and dramatic texts as selected by Lecturer

Film and Documentary as selected by Lecturer

Other Resources

Online monolingual and bilingual dictionaries