LANG06090 2016 Business English 1
This subject aims to enable students to develop oral and written skills in order to communicate effectively and confidently in a wide range of business situations through the medium of English. It also provides students with a more extensive knowledge of the contrasts and variations in business culture.
Learning Outcomes
On completion of this module the learner will/should be able to;
Demonstrate the ability to use oral language skills to communicate in a wide range of business situations e.g. marketing a product, advertising, negotiating, interviewing and presenting for interview, collaborating in a group and facilitating meetings etc.
Make and evaluate oral presentations with an awareness of structure, pronunciation body language and grammatical accuracy
Recognize and apply the fundamentals of language, grammar, and structure in written and oral language.
Employ a variety of written formats relevant to professional development and practice
Recognize and evaluate the influence of culture on business.
Teaching and Learning Strategies
Students will participate actively in their own learning through oral and written presentations, role plays, case studies, problem based learning and class feedback. Self-study techniques, such as learning logs, will chart students' written work and allow them to reflect on learning. Appropriate use will be made of oral and aural aids such as video and audio tapes in preparation for oral assessment. The primary methodology will make use of group work, pair work and individual monitoring of students to deal with special grammar needs.
Module Assessment Strategies
Final exam, test of grammar, written functions,vocabulary etc.1.2.3. 50%
Oral exam.1.2.3. 20%
Written report.3.4.5. 20%
Continuous assessment grammar log 3.4. 10%
Repeat Assessments
Written exam. 1.2.3.4.5 100%
Indicative Syllabus
Oral Communication
1.1 Apply and practice oral techniques of voice work and body language.
1.2 Demonstrate oral presentation techniques emphasizing structure, delivery and content.
1.3 Identify methods to overcome anxiety
1.4 Appraise and evaluate peer presentations, recognizing importance of active listening and constructive feedback.
1.5 Practice telephone skills within the context of general listening skills. Recognize cultural differences when using the telephone.
1.6 Dramatize through role-plays the language of negotiation, agreement, conflict resolution, assertiveness.
Written Communication
2.1 Practice effective writing style and register suitable for business.
2.2 Design and prepare effective documents for professional practice: - letter, memo, summary, minutes, press release.
2.3 Identify and apply the principles of practical report writing.
2.4 Illustrate the process of documentation.
2.3 Practice free composition concentrating on accuracy of language.
3.0 Fundamentals Of Language
3.1 Reading skills - skim, scan, summarize, compare written passages for academic and exam purposes.
3.2 Listening skills - listen for gist, take notes, transfer information.
3.3 Structure and grammar- Demonstrate through practice and drill the correct use of e.g. tenses, reported speech, prepositions, etc.
4.0 Cultural Studies
4.1 Review television and video with suitable didactic materials to increase vocabulary encourage debate and focus on elements of culture and business.
4.2 Compare Irish customs and business conventions with those of other countries. Distinguish business protocol - forms of address, making contact, touch behavior, gestures, orientation to time, formality, dress code, etc.
Coursework & Assessment Breakdown
Coursework Assessment
Title | Type | Form | Percent | Week | Learning Outcomes Assessed | |
---|---|---|---|---|---|---|
1 | Multiple Choice 10 minute oral exam | Continuous Assessment | UNKNOWN | 20 % | Week 12 | 1,2,3 |
2 | Written Report Report on an aspect of Business culture | Continuous Assessment | UNKNOWN | 20 % | Week 11 | 3,4,5 |
3 | Continuous Assessment Grammar log | Continuous Assessment | UNKNOWN | 10 % | OnGoing | 3,4 |
End of Semester / Year Assessment
Title | Type | Form | Percent | Week | Learning Outcomes Assessed | |
---|---|---|---|---|---|---|
1 | Final Exam Test of grammar, written functions, vocabulary etc. | Final Exam | Closed Book Exam | 50 % | End of Term | 3,4 |
Full Time Mode Workload
Type | Location | Description | Hours | Frequency | Avg Workload |
---|---|---|---|---|---|
Group Learning | Flat Classroom | Group exercises aligned with theory input | 2 | Weekly | 2.00 |
Group Learning | Flat Classroom | Group exercises aligned with theory input | 2 | Weekly | 2.00 |
Required & Recommended Book List

2011-03-31 Market Leader: Upper Intermediate Market Leader Business English Test File Pearson Longman
ISBN 1408219999 ISBN-13 9781408219997
TheMarket Leader Test File provides 6 photocopiable tests: New entry test Four new progress tests, linked closely to the Course Book New exit test Audio for the listening tests can be found on the http://www.market-leader.net/ website and on the Test Master CD ROM, available in the Teachers Resource Book

2001-06-22 DBE: Skills for Business English Study Book 3 Delta Publishing
ISBN 1900783460 ISBN-13 9781900783460

2012-04-23 English Grammar in Use: A Self-study Reference and Practice Book for Intermediate Students of English - with Answers Cambridge University Press
ISBN 0521189063 ISBN-13 9780521189064
English Grammar in Use Fourth edition is an updated version of the world's best-selling grammar title. It has a fresh, appealing new design and clear layout, with revised and updated examples, but retains all the key features of clarity and accessibility that have made the book popular with millions of learners and teachers around the world. This 'with answers' version is ideal for self-study. An online version, book without answers, and book with answers and CD-ROM are available separately.

2006-09-01 New Headway. Upper-Intermediate. Student's Book (Headway ELT) Oxford University Press
ISBN 0194392996 ISBN-13 9780194392990
The world's best-selling adult English course - a perfectly-balanced syllabus, strong grammar focus, and full support for your upper-intermediate classroom.
Module Resources
Recommended Reading |
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Core Text |
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Market Leader |
Cotton David, Falvey David, Kent Simon |
Longman.3rd edition ISBN978-1-4082-3709-0 |
2011 |
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Skills for Business English |
Dwyer, Anne |
Delta
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2001 |
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Skilled Interpersonal communications |
Hargie & Dickson |
Routledge.4th edition. ISBN 0-415-22720-8 |
2004 |
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English Grammar in Use | Raymond Murphy |
Cambridge University Press ISBN 0-521-43680-x |
1998 |
Supplementary Reading |
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English Grammar in Use |
Murphy, Raymond |
Oxford University Press |
1998 |
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Headways |
Soars, John & Liz |
Oxford University Press |
1990 |
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htpp://www. bbc.uk/skillwise/e3/words/spelling/lettersounds/game2.html
htpp://www.talent.ac.uk/londonline/shopping/home/index.htm
htpp://www.memrise.com
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