ENTR08005 2018 Startup Engineering

General Details

Full Title
Startup Engineering
Transcript Title
Startup Engineering
Code
ENTR08005
Attendance
N/A %
Subject Area
ENTR - Enterprise
Department
COEL - Computing & Electronic Eng
Level
08 - NFQ Level 8
Credit
05 - 05 Credits
Duration
Semester
Fee
Start Term
2018 - Full Academic Year 2018-19
End Term
9999 - The End of Time
Author(s)
John Weir, Keith McManus
Programme Membership
SG_KCOMP_K08 201700 Bachelor of Science (Honours) in Computing in Computing SG_KNCLD_K08 201800 Level 8 Honours Degree Add-on in Computing in Computer Networks and Cloud Infrastructure SG_KCNCI_K08 201800 Bachelor of Science (Honours) in Computing in Computer Networks and Cloud Infrastructure SG_KSFTD_K08 201900 Bachelor of Science (Honours) in Computing in Software Development (Add On) SG_KSODV_K08 201900 Level 8 Honours Degree Add-on in Software Development SG_KAPPL_H08 201900 Bachelor of Arts (Honours) in Computing in Application Design and User Experience SG_KSMAR_H08 201900 Bachelor of Science (Honours) in Computing in Smart Technologies SG_KSODV_H08 201900 Bachelor of Science (Honours) in Computing in Software Development SG_KCMPU_H08 201900 Bachelor of Science (Honours) in Computing SG_KNCLD_H08 201900 Bachelor of Science (Honours) in Computing in Computer Networks and Cloud Infrastructure
Description

This course will help students understand the process of developing a business startup.

Learning Outcomes

On completion of this module the learner will/should be able to;

1.
Discover and envision new business ideas
2.

Evaluate business opportunities

3.

Refine business opportunities based on research

4.

Articulate business issues affecting startups

Teaching and Learning Strategies

The subject is taught as one hour lecture followed by a two hour practical workshop.  The lecture introduces theoretical concepts which are then discussed and analysed in the workshop.  The workshops involves a lot of small group activities to reinforce concepts.

Module Assessment Strategies

The ongoing assessment is comprised of weekly quizzes and case study reviews. Students are also expected to submit two further significant assignments through the semester. Course work accounts for 50%. The final exam is an examination of theoretical concepts worth 50%. 

Repeat Assessments

Students are required to resubmit assessment for failed elements as determined by the lecturer and examination board.

Indicative Syllabus

Discovery/Envisioning

Ideation

Feasibility

Business Models Development

Business Model Canvas

MVP

 

Refinement

Market Analysis

Competitor analysis

Customer Discovery

Customer Validation

Build Measure Learn Feedback Loop

Product (Re)Development

 

Supporting Areas

Finance & Funding

IP & Legal Issues

Business Supports

Ethics

Presenting/Pitching

Sales /Marketing

Coursework & Assessment Breakdown

End of Semester / Year Formal Exam
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Business Plan with Prototype Project Assignment 20 % Week 10 1,2,3,4
2 MCQs Continuous Assessment Multiple Choice 10 % OnGoing 1,2,3,4
3 Case Study Reports Continuous Assessment Written Report 10 % OnGoing 1,2,3,4
4 Report Continuous Assessment Assignment 10 % Week 4 1,2,3,4

End of Semester / Year Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Final Exam Final Exam Closed Book Exam 50 % End of Semester 1,2,3,4
             
             

Full Time Mode Workload


Type Location Description Hours Frequency Avg Workload
Lecture Lecture Theatre Lecture 1 Weekly 1.00
Workshop Flat Classroom Workshop 2 Weekly 2.00
Independent Learning Not Specified Independent Learning 3.5 Weekly 3.50
Total Full Time Average Weekly Learner Contact Time 3.00 Hours

Online Learning Mode Workload


Type Location Description Hours Frequency Avg Workload
Online Lecture Distance Learning Suite Lecture 1.5 Weekly 1.50
Directed Learning Not Specified Directed Learning 1.12 Weekly 1.12
Independent Learning Not Specified Independent Learning 4.5 Weekly 4.50
Total Online Learning Average Weekly Learner Contact Time 2.62 Hours

Module Resources

Journal Resources

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Additional Information

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