DSGN07095 2019 Product Design 6 (Portfolio of Experience)

General Details

Full Title
Product Design 6 (Portfolio of Experience)
Transcript Title
Product Design 6 (Portfolio of
80 %
Subject Area
DSGN - Design
YADA - Yeats Academy Art Dsgn & Arch
07 - NFQ Level 7
20 - 20 Credits
Start Term
2019 - Full Academic Year 2019-20
End Term
9999 - The End of Time
Angela Mehegan, Diarmuid Timmons, Louis McManus, Mr. Mark Rooney, Nevil Walsh, Adrian Durcan, Barry McGuinness, David Roberts
Programme Membership
SG_DCRDS_B07 201900 Bachelor of Arts in Creative Design SG_DCRDS_H08 201900 Bachelor of Arts (Honours) in Creative Design

The Portfolio of experience provides an opportunity for students to undertake a teamwork entrepreneurship in-house project within creative design.

Learning Outcomes

On completion of this module the learner will/should be able to;


Recognise the importance of planned personal and career development and a commitment to the ongoing development of competencies to enhance personal employability/enterprise awareness


Reflect on the significance of multidisciplinary approaches to problems


Contextualise their own discipline area in terms of its interrelationship with other disciplinary fields


Demonstrate project and time management skills


Demonstrate a responsiveness to the requirements of external parties, including the development of excellent communication skills


Demonstrate qualities of flexibility, responsibility and independence

Module Assessment Strategies

Formative and summative assessment of option deliverables takes place during the course of the Semester and is broken down as follows;

Creative Design Entrepreneurship Project - Assessed 25% Workshops/Seminars 75% Main Project Deliverables

Work Placement - Assessed  60% Placement Journal/Report and Review  40% supervisor/tutor report

Erasmus - 100% By Host College

Other Program Module - 100% By Host Program

Indicative Syllabus

The primary benefit of these Options (Portfolio of Experience/Design) is to nurture the growth of maturity and confidence of the participants. The options, listed below, allow the student to put theory into practise, engage in the development and management of  their Portfolio of Experience and to enhance their practice of entrepreneurship and interpersonal skills.


Students may elect as an individual or as a group to develop further, project-based research/work initiated during Semester 5.


Students  may opt for a professional placement/internship with local, regional and/or national companies/agencies/partners. 

Placements are subject to the approval of the program placement co-ordinator.


Program staff will identify a project theme and appropriate expert advisors for the entrepreneurship project. 


Workshops and Seminars include - Entrepreneurship, Research Methods, Branding, Creative writing for copy, Social media and web marketing, Selling and customer care, Financing the venture.


Coursework & Assessment Breakdown

End of Semester / Year Formal Exam
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Project Research and Development Continuous Assessment UNKNOWN 75 % Week 30 3,4,5,6
2 Performance Evaluation Workshops/Seminars Continuous Assessment UNKNOWN 25 % Week 21 1,2

Full Time Mode Workload

Type Location Description Hours Frequency Avg Workload
Design Projectwork Design Studio Design Project 10 Weekly 10.00
Independent Learning Offsite Work Experience Visits 32 Once Per Module 2.13
Design Projectwork Not Specified Erasmus Study visits 1 Weekly 1.00
Design Projectwork Design Studio Semester 6 Co-Ordinator 2 Weekly 2.00
Independent Learning Not Specified Project Work 4 Weekly 4.00
Total Full Time Average Weekly Learner Contact Time 13.00 Hours

Required & Recommended Book List

Required Reading
2015 UX Strategy O'Reilly Media
ISBN 1449372864 ISBN-13 9781449372866

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you're an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you'll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics

Required Reading
2014-05-01 Breaking In(r)
ISBN 0983664315 ISBN-13 9780983664314

"Get specific advice from the exact people you want to work for; learn what creative directors are looking for in your portfolio; avoid the common traps that most portfolios fall into"--Page [4] of cover.

Module Resources

Non ISBN Literary Resources
Other Resources
Additional Information